Saturday, August 22, 2009

What is "viewsing" -- ? Maybe another word to use for the new kind of "reading" we do on screens?

A friend tells me, [he is a professor of journalism in the USA]:

"There have been a number of attempts to coin a new word - several of them, really - for what's going on [in the new print/screen landscape of books and newspaper and the global Internet.

For the presentation itself, one recent textbook proposed "printcasting," a word I rather like, though it still implies that this is simply a fusion of broadcasting and print when it is much more than that, especially when you take inter-activity into account.

Another term that has come up -- beginning back in 1995 -- is "viewser," which I initially found a bit awkward but have come to like. Again, the idea that the viewer is now also an interactive user. So maybe "viewsing"?

I have no objection to "screening," but as with some others on your blogsite, I think some of the previous [earlier multimple] definitions don't make it ideal, either."

"...maybe as things like e-paper advance and become more common, it will also become common to say "wait a second, let me get my screen." In that case, "screening" might well work its way into the language."

Interesting! VIEWSING! I like it, too!

http://www.doubletongued.org/index.php/dictionary/viewser/

viewser

noun:

defintion: a viewer and user of digital or online media that combine interactivity with traditional broadcast entertainment.

Key words: English, Entertainment, Media, Online, Technology, Jargon

Citations: 1995 Greg Roach New Scientist (Sept. 23) “Into the vortex” p. 3030: The idea that the “viewer” is truly participating is somewhat misleading at this stage of devlopment and some interactive film makers believe a term like “viewser” (from “viewer” and “computer user”) would be more appropriate because the state of the art is more to do with combining features of both films and computer games.

1997 Samela Harris The Advertiser (Adelaide, Australia) (Aug. 20): This organisation seems inordinately preoccupied with its visitors, or “viewsers” as it quaintly calls them.

1999 Rafael Osso Handbook of Emerging Communications Technologies (Aug. 26) p. 305: The display device for the data broadcast service would typically be the television receiver connected to a set-top box of some sort and destined for a target group of viewer/users (or as Gary Arlen, of Arlen Communications prefers, viewsers). That would put the traditional television service and the enhanced broadcast service in the same user environment, on the same platform.

2000 Jane Freeman Sydney Morning Herald (Australia) (Jan. 3) “Beyond The Box” p. 2: The aim is no longer simply to entertain but to engage the viewer/ user (viewser?) in a multitude of life-enhancing services, such as video phone, hundreds of channels, online browsing, video on demand, PC capabilities, etc.

2006 Ron Wolfe Arkansas Democrat-Gazette (Little Rock) (June 25) “Leslie Anne Doubleday Heizman”: Now, the technology is so advanced and changing, even the industry word for a person who watches TV has changed, Heizman says. It used to be “viewer.” The new word is “viewser.” Today’s viewser doesn’t necessarily watch TV. He might click to the station’s Website, instead.

[commonsensej]

/2004/04/simple-is-good-but.html]

2 Comments:

Blogger dan said...

Zippy1300 says

"viewsing....I like that, too. I like "screening" myself, first, just to get the national discussion going, or rather to recharge, it began a long time ago, you are right, and even though screening has earlier multiple meanings, "reading" has multiple meanings to -- read a face, read tea leaves, read a chess player's next move -- to the charge that people are levelling at screening for its earlier multiple meanings, while true, is more of a defensive reaction that a good reaction. All words can take on new meanings and since we are reading OFF a screen when we read online or on a offline Kindle or iPhone screen, my logical/illogical wordsmith thinking makes me think SCREENING would be a good word. But i see it's problems, too. I LIKE viewser. May I add this to my blog and credit your name as the coiner? It's great. My feeling is that 25 words or so will get nominated by 25 different people, and then one day, 25 years down the road, not now, one of those words will stick. It most likely won't be screening. Then again, one never knows. i am not married to screening, i am open to all good words or terms for this. Doug, btw,did you know that already many Kindle owners (they are not for sale here in Taiwan) in the USA already are using "to kindle" as a verb for reading on their Kindles, and if you google the word "kindling and kindle" you will see many bloggers talking about kindling on their Kindles. I like it, but it only works for the trademarkted Kindle. then again, xeroxing caught on, and googling has caught on, so KINDLING might catch on for all screen-reading. who knows. Btw, Doug, Dr Marvin Minsky at the MIT Media Lab, he is the AI guru, he told me in recent email he likes screening but prefers "screen-reading" as the term to use. AND Kevin Kelly of Wired mag wrote me last month and said "I'd be happy to see screening used as a verb for reading on screens." AND Paul Saffo, the forecaster futurist in SF, he told me yes, "screening" is a good word for what is happening now and makes perfect sense. But not everyone is on board yet, and I see 24 more years of uphill campaigning to get any word adopted. Doug, most important, ask me WHY i am doing this? Me, no PHD, no careeer, no job, no interest in 15 minutes of fame, no attention whore, no publicict hound, just a dreamer in a cave in taiwan who does not even own a computer or an iPod or an iPhone or even a car, just a red bicycle to get around town and a beat-up ten year old cellphone, 60 years young, ask me WHY i am doing this, so singlemindedly and 24/7? Not one person has asked me WHY yet?"

9:37 PM  
Blogger Alparslan said...

Sesli Sohbet Sesli Chat Diyet Makyaj Sesli Sohbet Sesli Chat Güzel Sözler Aşk sözleri Aşk mesajları Etkileyici Sözler Günaydın Mesajları Video izle aşk şiirleri Aşk sözleri Güzel Aşk sözleri Aşk mesajları Msn Nickleri Msn Nickleri Radyo Dinle oyun Güvenlik Sistemleri Kamelya Wushu şiir aşk resimleri Güzel Sözler Aşk mesajları Yeni Aşk Sözleri Hazır Sözler aşk şiiri çok güzel sözler Sesli Sohbet Sesli Chat Sesli Sohbet Sesli Chat

2:45 PM  

Post a Comment

<< Home